ParentMD puts pediatrician-authored guidance into parents' hands, delivered through the health systems and providers families already trust.
Every answer, article, and video starts with board-certified pediatricians. Clear, current, and easy to understand, with no guesswork about whether you can trust it.
We build around the questions parents ask most, so you feel ready for the next visit and calmer about the moments in between.
ParentMD is the company. These are the products that carry the brand into parents' daily lives.
Pediatrician-authored articles, videos, and checklists, organized by your baby's stage. Families reach it through their health system, white-labeled to the brand they already trust.
Visit thebabyplaybook.com →A conversational companion grounded in the same pediatrician-authored content. Ask a question at 2 a.m., get a calm, clear answer instead of a search-engine spiral.
Explore Baby Playbook →Gear and services that earn the ParentMD-approved mark, surfaced when they are relevant to where a family is. Part of the Playbook experience, not a separate destination.
Coming soonMost new parents end up getting their answers from TikTok, ChatGPT, and Google, with no way to tell what is trustworthy. Pediatricians have the answers, but no good way to reach families in the moments between visits. ParentMD closes that gap, at the point of highest trust.
ParentMD reaches families at the moment trust is highest, when a provider hands them the tool at the hospital. That distribution is what sets the company apart from a content site or an app waiting to be discovered.
Improve postpartum engagement and outcomes with a pediatrician-authored platform, white-labeled to your system and ready for your families on day one.
For health systems →Give new parents on your team trusted guidance that lowers the overwhelm of early parenthood and keeps families healthy and engaged.
For employers →ParentMD is building the layer between pediatricians and parents, distributed by hospitals. See where the company is headed.
Learn more →Five pediatricians lead our clinical content, backed by a team that has built and shipped health platforms at scale. We are a pediatric health platform company, and our products are how that company reaches families. The goal is simple: that "by ParentMD" becomes a mark parents look for and trust, the same way they trust the name on a pediatrician's door.
Questions, feedback, partnership ideas, or just want to say hello? Send us a note and we will get back to you.
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Explore the products, or talk to us about bringing ParentMD to your organization.
The first weeks home are when families need you most. Baby Playbook keeps your brand beside them, from discharge through their first year.
Congratulations flowers wilt in a week. A pediatrician in their pocket for the whole first year tells your people something better: we've got your family, too.
The company that wins this category is not building a content site or a consumer app. It is building the layer between pediatricians and parents, delivered at the moment trust is highest.
Send us a note and we will get back to you.
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